Media Buying/Planning
Our digital media planning and buying goal is to provide the best possible ROI for your product or service through our proprietary optimization process. We develop an overall media strategy and design a tactical media plan based on industry research, historical performance and planning tools.
We provide services that synergize display and video media buying with search engine marketing, creative design, analytics, multivariate and A/B testing of multiple creative concepts, and landing page optimization. We are big enough to offer you a wide array of services, but small enough to give your media buying campaign individual attention.
Online Media Vehicles We Work With:
- Display Banners
- Rich Media
- Video Ads
- In-banner
- In-player (in-stream)
- Email Marketing
- Mobile Marketing
Pricing Models We Work With
- CPC - Cost-per-Click
- CPM - Cost-per-Thousand Impressions
- dCPM - Dynamic CPM works on a bidding system, backs into a specific metric goal
- CPA - Cost-per-Acquisition
- CPL - Cost-per-Lead
